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What’s wrong with the photo? Take a closer look and you see that the model’s head is huge!
BoingBoing blogged about the Ralph Lauren model Flippa Hamilton and the Ralph lauren advertisement she appeared in saying “Dude, her head’s bigger than her pelvis.”
The blog post attracted the attention of Ralph Lauren’s marketing arm and law firm and they weren’t pleased with BoingBoing’s use of the electronically reproduced photo. Ralph Lauren sent a DMCA takedown notice to BoingBoing’s host Canada’s Priority Colo. The DMCA notice can be viewed here.
According to BoingBoing and other experts on the issue, the reproduction falls under fair use and can be reproduced “for purposes such as criticism, comment, news reporting,” etc.
BoingBoing posted, “Copyright law doesn’t give you the right to threaten your critics for pointing out the problems with your offerings. You should know better,” in response to the DMCA takedown notice.
Fair use is a doctrine in United States copyright law that allows limited use of copyrighted material without requiring permission from the rights holders, such as use for scholarship or review.
Filippa Palmstierna Hamilton (also known as Filippa Hamilton-Palmstierna, Filippa Palmstierna, and Filippa Hamilton) is a Swedish-French fashion model.
Polo Ralph Lauren is American fashion designer Ralph Lauren’s luxury lifestyle company. Polo Ralph Lauren specializes in high-end casual/semi-formal wear for men and women, as well as accessories, fragrance, home (bedding, towels) and housewares.
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